Contact Information

Name:
Daniel Roland
Title:
Professor
Department:
Business Administration Department
Campus Address:
Paczesny Hall
Areas of Expertise:
  • Accounting
  • Consumer Behavior
  • Free Enterprise System
  • Management
  • Market Research
  • Marketing Management
Bio:

Roland focuses on marketing management, planning, strategies, and research. Other marketing areas include market segmentation, consumer behavior, international marketing, and the marketing mix (product, distribution, promotion, and pricing). He can also discuss general accounting practices, managerial accounting and accounting in partnerships and corporations. Roland, who is Hilbert’s Sam M. Walton Free Enterprise Fellow, is knowledgeable on the principles of the free enterprise system, market economics, entrepreneurship, financial success and business ethics.  Click here for full bio...